Turn Your Instagram Profile Into a Digital Business Card – Here’s How!

Recently Instagram rolled out a new “Profile card” that is essentially a digital business card for your profile. Designed to make connecting on the social network easy and personal. Rolled out by Meta after testing with select creators, this feature lets users share key details, helping them grow their accounts on and off Instagram.

With the two-sided profile card, one side is a shareable card that shows information like your profile picture, bio, and links—even the music on your profile. The other side includes a QR code that links directly to your profile. This feature is designed to help users connect with friends and new people.

IG Profile Cards 2 1
Source: Instagram

Adding a customized touch, you can choose a background or image for your card to express your personality. Meta has built this tool to help people expand their connections by sharing their profile cards on other platforms.

The updated card is easy to share with potential collaborators, brands, or at events. It’s a quick way to connect with people who share similar interests, including through Instagram groups or online.

While Instagram introduced QR codes in 2018, the new profile cards allow a more detailed look at your content and interests. Rather than just displaying a QR code, you can give others a glimpse into your interests and content, which could result in more connections.


Promotional image to grow Instagram followers

How to Customize The New Profile Card

To customize, tap the pencil icon at the top right to change the background or color. At the bottom, you’ll find options to share, copy, download, or add to your story, making it easy to encourage others to follow your account.

Fahad
Fahad

Hi, I’m Fahad! As a digital brand strategist with 12+ years of experience, I've helped over 200 brands build their online presence. My work has been featured in Social Media Today, Marketing Week, and Digital Trends.

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